We are a Team of Forward-Thinking Marketing Experts
N Squared is a growing marketing consultancy firm specialized in the utilization of various marketing practices along with their core principles of insight and innovation to unlock businesses’ growth potential.
Our passion is driven by our belief that marketing is a true business game changer when done the right way. It is a mix of both science (data, research, consumer insights) and the art of interpreting human behavior to create long-lasting emotional connections with your audience.
N Squared
Founders
Nancy El Sherbiny/ Marketing Expert
Nadine Zayed/ Marketing Communications Expert
Our Mission
We empower businesses to unlock their full potential by identifying market opportunities and fostering resilience in the face of evolving market landscapes and communication trends.
Our Vision
Become a trendsetter in the development and deployment of marketing best practices for different business sectors across the region, while becoming our clients’ preferred partners and trusted advisors in achieving excellence and distinction.
Our Values
Driven byCuriosity
We relentlessly pursue learning.
We’re constantly exploring, asking questions, and seeking unconventional solutions to the biggest challenges.
SeekingOriginality
We value creativity that is based on insight and creativity. We believe that every business should possess the tools to create and sustain its unique brand experience that resonates and remains memorable among its audiences.
EmbracingAdaptability
We believe that being adaptable to today’s ever-changing world is a key value to achieving and sustaining any business success, a key ingredient for growth and an ongoing process.
DeliveringExcellence
We’re committed to excellence in everything we do. We deliver strategies that are meticulously developed to generate results, create impact and meet our clients’ ambitious objectives.
FosteringClient-advocacy
Our clients are our main focus. We are committed to working on achieving what’s best for our clients, while offering solutions that work and yield tangible results.
Our Philosophy
“In an ever-changing world ruled by chaos; our name represents our philosophy inspired by “cubing”, symbolizing stability & We study all aspects of a chaotic market; we examine, diagnose, design a full multi dimensional exercise to organize this chaos and turn into impactful & long-term value.”
Multi-dimensional Outlook
Every business is unique, and that's why we take a multi-dimensional approach to growth. We factor in numerous variables to create a recipe with the key ingredients needed to solve core business dilemmas. A strategic approach designed to unleash businesses’ full potential.
01
Deep Analysis
We take the time to understand your business from every angle, considering its unique strengths, weaknesses, and overall market position.
02
Customized Solutions
We don’t provide generic plans that works for any business. We create a strategy specifically designed to address your specific needs and goals.
03
Maximum Impact
Our multi-dimensional approach ensures we're not missing any key factors that could propel your business forward.